Everyone’s talking about the new L’Oréal Paris ELSEVE Growth Booster line. Influencer Tamara Dimitrić conducted a two-month experiment with this product range, and we asked her to break down her findings for Vogue Adria.
Isidora MitriNovember 12, 2025
As someone who religiously watches every skincare and haircare review to the very end, I’ve learned that the biggest enemy of authenticity is hype. Products go viral, everyone talks about them, but the key question isn’t whether they work—it’s whether they still work after one, two, or three months of use. That’s exactly why beauty influencer Tamara Dimitrić (@tashlicious) is the go-to person for honest and uncompromising reviews. Her approach involves long and detailed testing, patiently observing results before sharing them with her TikTok and Instagram audience.
Naturally, everyone’s talking about the new L’Oréal Paris ELSEVE Growth Booster line. Tamara conducted a two-month experiment using this range, and we asked her to break down her findings for Vogue Adria.
Sam Badmaeva
Tamara, who openly admits she had a “real problem” with strands of hair coming out in her hands, noticed the first signs of improvement after a month. Hair loss during washing decreased. However, the real, visible difference, the one that could actually be measured, appeared after two months.
Tamara was quick to admit that her testing wasn’t “by the book” consistent, but that’s exactly what makes her review authentic and applicable to real life. Her routine was simple: washing her hair once a week with the ELSEVE Growth Booster shampoo and conditioner from the same line. Her washing rhythm depends on her hair type: “I don’t wash it more often, and it doesn’t get oily quickly,” she explained. She applied the ELSEVE Growth Booster conditioner only to the ends and, quite practically, says that it lasts longer that way, which is a smart saving tip.
Judging by her impressions, the real star of the entire process is the Elseve GROWTH BOOSTER anti-hair loss serum. The scalp serum is applied before washing and throughout the week, and for Tamara, that step made all the difference. “Before washing, and during the week—whenever I remembered or had the time—I applied the serum to my scalp, and I truly think it’s the key step in this whole routine. Plus, you can use it on oily or freshly washed hair.” It’s easy to see why these effects were so important: a leave-in serum that doesn’t make the hair greasy also doesn’t disrupt your regular washing rhythm.
Why two months? Because of science, of course. Tamara explains that the secret lies in the innovative ingredient Aminexil-R™ (combined with niacinamide and ginger extract). Its role is to strengthen the bond between the hair and the root, extending the growth cycle. This marks a shift in how we usually think about anti-hair loss products: instead of forcing new growth, it focuses on prolonging the lifespan of existing hair and reinforcing its anchoring. When hair falls out ten times less due to breakage (as the routine promises), it naturally looks thicker and fuller.
Beyond the effect itself and the fact that the serum doesn’t make hair greasy, one of the strongest impressions was its fragrance: “The scent of the whole line amazed me—I really love when my hair smells nice!”
Tamara’s overall impression is clear: she saw positive results exactly where she needed them most. “Hair growth is always a process, and this is a product line that requires patience, but it truly gave me a positive result,” she said. Still, she emphasized the most important point—always check your bloodwork and any potential hormonal imbalance. Products can help externally, but it’s crucial to make sure the internal causes are addressed too.
As we head into autumn, dealing with sun-damaged ends and seasonal changes, the L’Oréal Paris ELSEVE Growth Booster line is, according to someone we trust, a routine you can genuinely rely on. Watch the full video below.
This article was created in collaboration with L’Oréal Paris.
